THE POWER OF GETTING INFOMATION
Discover Meaningful Market Information Online by Scott F. Geld Are you using the Internet's potential to help you market your business? The phrase 'information is power' may be a cliche, but when it comes to gaining a competitive edge, truer words have never been spoken. Read on to discover out what kinds of information you can find online that will help you get those sales. Private Information Available Publicly It's surprising the amount of so-called 'private' information about a company that is openly public online. Many companies post online industry newsletters, information about company personnel, press releases (that never make the press), statements about competitors and more. You can sign up for online services that give you access to numerous databases and analytical programs. Some are free; some are subscribed to at a cost. You can also subscribe to media packages that send information to you daily. This information would take long periods of time to ...